SOFANN: A Case Study in Product Photography and Videography
WRITTEN BY KAROL @THECREATIVE.SITE
SOFANN, the renowned brand, specializes in offering plushy-covered hot water bottles, ensuring both warmth and comfort during chilly nights. Their exquisite designs combine functionality with coziness, making them a beloved choice for relaxation and relief. To enhance their online presence and showcase their products effectively, SOFANN partnered with THECREATIVE.SITE, leveraging our expertise in product photography and commercial videography.
Project Highlights
- Preparation of the Moodboard A moodboard was meticulously crafted to align with SOFANN’s brand identity, focusing on warmth, comfort, and elegance. This step ensured a cohesive visual direction for the entire project.
- Creation of Lifestyle Session Brief A detailed brief was developed for a lifestyle photography session, showcasing the product in relatable and cozy settings to connect with the target audience emotionally.
- Creation of Studio Session Brief For a polished and professional look, a studio session brief was designed to highlight the product’s unique features, such as its plush covering and ergonomic design.
- Delivery of 413 Photo Previews Over 400 high-quality photo previews were delivered, providing SOFANN with a broad selection of visuals to choose from.
- Delivery of 12 Edited Photos Twelve meticulously edited photos were prepared and optimized for publication on Amazon, ensuring the product stands out in a competitive marketplace.
- Commercial Video Production A dynamic commercial video was produced, demonstrating the product in use. This video emphasized SOFANN’s value proposition, capturing its warmth, functionality, and aesthetic appeal.
Results and Turnaround
The entire project was completed within a turnaround time of 19 days, delivering high-quality visuals and video content that perfectly aligned with SOFANN’s brand goals. The collaboration showcased the power of combining product photography, lifestyle visuals, and commercial storytelling to create a comprehensive marketing package.
Why Choose THECREATIVE.SITE for Product Campaigns?
At THECREATIVE.SITE, we specialize in creating impactful visual content that elevates brands. From concept development to final delivery, our team ensures every detail aligns with your vision. Whether you need product photographers in Paris, lifestyle photography, or commercial videography, we’re here to bring your ideas to life.
Ready to transform your product campaigns? Contact THECREATIVE.SITE today and let’s create visuals that resonate with your audience and drive results.